How can you generate more leads ? This may be a permanently reoccurring question in your mind if your are into B2B lead generating business. And as tricky as the question can get, there isn’t any easy answer to it. How can you generate more leads ? This may be a permanently reoccurring question in your mind if your are into B2B lead generating business. And as tricky as the question can get, there isn’t any easy answer to it. Even if you are following all the best practices, spending months in planning your activities and strategies, investing in new and proven digital channels, still the leads just trickle in. It can be really disappointing in B2B marketing. From investing in new digital channels to saving your failing strategy, we’ve covered some of the top issues and topics when it comes to generating more leads. Here’s a summary of top tips to help you turbo-charge your B2B lead generation and boost your ROI: ALLOCATE SPEND TO TESTING PAID SOCIAL AND ADVER...
Artificial intelligence has already found its way Into the B2B landscape & business intelligence. Let’s look at the role of AI In B2B Sales. Give a POWERFUL advantage to your B2B sales with Artificial Intelligence Artificial Intelligence and its importance in B2B sales The traditional methods are straightforward. The buyers need a product or service, they contact the vendor salesperson and place the order. But this is a small community of B2B buyers. There is tremendous dominance of tech-savvy B2B buyers who are seen out on the digital landscape and also playing around with IoT. They use digital technology, online research methods and read reviews before buying. This is the reason why Artificial Intelligence impacts B2B sales. Any B2B sales agent will agree that greater access to customer leads will help them sell more. Artificial Intelligence helps develop smart machines that can think like humans. Hyper Personaliz...